Revolutionizing Customer-Centric Banking Through ICT

Garima Malik, Dharmendra Singh, Swati Bhatnagar

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English

Business Science Reference
16 April 2024

Accounting; Banking; Customer services

Many developing countries face a significant challenge: their population needs access to essential financial services. This financial exclusion limits their ability to save, invest, and participate fully in the economy. Despite the rapid advancements in information and communication technology (ICT), millions of people remain underserved by traditional banking systems. Revolutionizing Customer-Centric Banking Through ICT addresses this critical issue by exploring how ICT innovations can revolutionize financial services in developing countries. By offering a comprehensive review of digital transformation in banking, the book highlights the potential of mobile banking, digital payment systems, and blockchain technology to bridge the financial inclusion gap. It showcases real-world examples and cutting-edge strategies, motivating entrepreneurs, financial institutions, and policymakers to embrace technology-driven financial solutions. The book also aims to educate readers about the transformative impact of ICT on financial services, empowering them to make informed decisions to enhance their economic well-being. Revolutionizing Customer-Centric Banking Through ICT is a valuable resource for academics, researchers, practitioners, and policymakers seeking to understand and leverage the potential of ICT in transforming financial services. Through its insightful analysis and practical recommendations, the book offers a roadmap for increasing financial inclusion, reducing poverty, and driving economic growth in developing countries.

Edited by: Garima Malik, Dharmendra Singh, Swati Bhatnagar
Imprint: Business Science Reference
Country of Publication: United States
Dimensions: Height: 254mm, Width: 178mm,
ISBN: 9798369350522
Pages: 304
Publication Date: 16 April 2024
Audience: College/higher education , Professional and scholarly , Primary , Undergraduate
Format: Paperback
Publisher's Status: Active

Dharmendra Singh is an Associate Professor and program head (Finance) at Modern College of Business and Science, Muscat (Oman). He possesses over 23 years of rich professional experience in the field of finance. He holds a Ph.D. in Finance, professional certifications including Certified Financial Planner (CFP), an Associate Diploma in Life Insurance from the Insurance Institute of India, and a CFA from ICFAI. He has published several articles & research papers in ABDC, CABS, and Scopus Q1-ranked international and refereed journals. He has published five edited books with renowned publishers. His research areas include banking, corporate finance, entrepreneurial finance, and financial markets. He has delivered training programs in association with CMA, Oman. He also serves as a reviewer for high-ranking journals. He is a member of the Financial Planning Standard Board (FPSB), the Indian Econometric Society, and the Insurance Institute of India. Garima Malik is an Associate Professor in the Marketing area at Birla Institute of Technology Management (BIMTECH), Greater Noida. She is a Fellow of Xavier School of Management, XLRI Jamshedpur, India, and a recipient of the K.V. Raju (Narajuan Award) Gold Medal awarded to an outstanding Ph.D. student. She has more than twenty years of academic experience. She guided the ten Ph.D students . Summer Faculty Research Fellow (2021) From IIT Delhi. Her research interests span various areas, including gamification, customer brand engagement, co-creation and gaming marketing experience. She authored more than 55+ research papers. In addition to her research contributions, Dr. Malik has written Seven books, two of which are textbooks, and five are case study and edited books. Her research papers are published in various leading journals such as Journal of Destination & Marketing Management, Economic Survey, Marketing Intelligence Planning, Service Marketing Quarterly, R&D Management Employee Relations International Journal of Bank Marketing, Tourism Analysis, Journal of Event Management, Information Technology & Tourism, International Journal of Healthcare Management, Journal of Global Marketing, Innovative Marketing, Pacific Asia Journal of the Association for Information Systems, Journal of Science and Technology Policy Management, among others. Swati Bhatnagar is an Assistant Professor in the Marketing Department at the New Delhi Institute of Management. She graduated from Hindu College, Delhi University, and did an MBA from ICFAI Business School, Gurgaon. She earned her Ph. D. from Delhi Technological University. She is also UGC NET qualified. She has a cumulative experience of more than 20 years. She has corporate experience of 5 years with Birla Sunlife and ICICI Prudential AMC Ltd. And academic experience with Amity Business School and New Delhi Institute of Management for over 15 years. Her expertise is in sales, behavioral and structural dimensions of distribution channel management, and emerging areas of marketing analytics. She has presented papers at various national and international conferences and has authored many research papers and chapters in Scopus-indexed journals.