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Retail Personality

authentic and successful

Marc Heikaus Stephan Demmrich Jons Messedat

$160

Hardback

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English
AVEdition
20 April 2020
What do the Parisian chocolatier and sculptor Patrick Roger, the makers of the trendy Oslo fashion label Norwegian Rain, T-Michael and Alexander Heller have in common with the Stuttgart optician Andreas Kraft? They all believe in the magic and allure of well-designed shops. And that is not all - as entrepreneurs, they must make their shops the ambassadors of their brand, philosophy and products. This book is an exploratory tour of offbeat retail hotspots worldwide. The focus is on interesting personalities who make a relevant contribution to the topic of shop design and product presentation.

Text in English and German.

AUTHOR: Marc Heikaus is the owner of Heikaus Group, a Swabian family enterprise with around 50 employees, and is active throughout Europe as a general contractor and supplier for turnkey ready shop design, combining design and innovation of the highest quality.

SELLING POINT: .

Storytelling around makers and brands, featuring 20 international successful retail designs

200 colour images

Edited by:   , ,
Imprint:   AVEdition
Country of Publication:   Germany
Dimensions:   Height: 240mm,  Width: 122mm, 
Weight:   1.660kg
ISBN:   9783899863291
ISBN 10:   3899863291
Pages:   240
Publication Date:  
Audience:   General/trade ,  ELT Advanced
Format:   Hardback
Publisher's Status:   Active

Marc Heikaus is the owner of Heikaus Group, a Swabian family enterprise with around 50 employees, and is active throughout Europe as a general contractor and supplier for turnkey ready shop design, combining design and innovation of the highest quality.

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