Richard E. Allred is President, CEO, and Managing Partner of ATS. Since 1979, ATS has provided innovative solutions to protect and treat the world's water, from developing countries to businesses like Barrick Gold, Chevron, Denver Water, Phillipps 66, and Toyota. In 2010, Richard's company made headlines worldwide when ATS technology helped rescue thirty-three trapped miners in Chile. Richard also serves on the board of Empower Mali, a nonprofit that builds infrastructure to further education. Richard was inspired to take over ATS from his father after serving a mission for the Church of Jesus Christ of Latter-day Saints to Brazil. He realized the best way he could help people in Brazil was by providing them with clean water. Richard then expanded his charitable operations to West Africa and the Philippines. An eternal optimist, Richard believes in continual improvement both personally and professionally. Richard enjoys finding solutions to complex problems and inspiring confidence, optimism, and creativity in his employees and partners. Richard and his wife Cara live in Utah with their six children. Learn more about Richard and ATS at www.atssmartsolutions.com.
Purify gives you a greater appreciation not only for the clean water we enjoy, but also for how the process translates to cleaning up business practices. Soak up Richard Allred's terrific advice--you'll remember it every time you turn on the tap! --Harvey Mackay, author of the #1 New York Times best seller Swim With The Sharks Without Being Eaten Alive What a great example of how our decisions influence the ripple effect of trust. Purify is not only a memorable title, it's a great mantra for business and life. --Stephen M. R. Covey, author of the New York Times best seller The Speed of Trust Water treatment expert Richard E. Allred has poured an industry's worth of wisdom into Purify, the must-read book for every leader, teacher, and parent who wants to set a good example, make smart decisions, and lead a happy, fulfilling life. --Carlos Wizard Martins, entrepreneur and author of Awaken the Millionaire Within Purify is full of refreshing new ways to help us navigate today's polarized, partisan society. Sensible, win-win, positive decision-making is a missing ingredient in much of our civil dialogue. Water treatment CEO Richard E. Allred has pooled decades of practical wisdom together with clean water industry best practices for anyone who wants to make better decisions, be more productive, and be refreshed with solutions to life's vexing challenges. --W. Craig Zwick, Emeritus General Authority, The Church of Jesus Christ of Latter-day Saints and Chairman, Zwick Construction Company