Fake Medicine: Exposing the wellness crazes, cons and quacks costing us our health

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Bradley McKay

Fake Medicine

Exposing the wellness crazes, cons and quacks costing us our health

Bradley McKay

$32.99

Paperback

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English

Hachette Australia
31 March 2021

Medicine; Popular medicine & health; Self-help & personal development

We all want to live healthier, happier and longer lives, but too many of us are charmed by charlatans, misled by marketing or scammed by sciencey-sounding salespeople.

Dr Brad McKay, Australian GP and science communicator, has seen the rise of misinformation permeate our lives and watched as many of us have turned away from health experts. Too often, we place our trust in online influencers, celebrities and Dr Google when it comes to making important health decisions.

Fake Medicine explores the potential dangers of wellness warriors, anti-vaxxers, fad diets, dodgy supplements, alternative practitioners and conspiracy theories.

This book is an essential tool for debunking pseudoscience and protecting you and your loved ones from the health scams that surround us. Protect your mind, body and wallet by fighting fake medicine.

By: Bradley McKay
Imprint: Hachette Australia
Country of Publication: Australia
Dimensions: Height: 232mm, Width: 152mm, Spine: 28mm
Weight: 360g
ISBN: 9780733646867
ISBN 10: 0733646867
Pages: 320
Publication Date: 31 March 2021
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active

Dr Brad McKay is an Australian science communicator, TV host and GP at his clinic in Sydney. He is an experienced broadcaster, interviewer and public commentator, appearing regularly on TV and radio, including as a host of ABC's Catalyst and a regular commentator on The Today Show, and presenting several medical podcasts for health professionals. He is also on the editorial board for The Medical Republic magazine. Brad has hosted the Logie-nominated Embarrassing Bodies Down Under, a show dedicated to decreasing stigma and raising awareness of traditionally 'taboo' health topics. He is a member of the Immunisation Coalition, an Ambassador for the Immunisation Foundation and the Stroke Foundation.

Reviews for Fake Medicine: Exposing the wellness crazes, cons and quacks costing us our health

"In Fake Medicine, McKay carefully and clinically takes aim at all the ""wellness crazes, cons and quacks"" he says are costing us our health.--VIC [PRINT], The Senior, [AUDIENCE: 101,836, ASR: AUD 2,216] Fake Medicine is an essential tool to protect you from health scams.--NATIONAL [PRINT], Readers Digest, [AUDIENCE: 200,104, ASR: AUD 7,491] In the wash of celebrity influencers, this is a book to debunk the faux-science and scam marketing of the modern health landscape.--WA [PRINT], Subiaco Post, [AUDIENCE: 50,350, ASR: AUD 725]"