James Roughton CSP, CRSP, R-CHMM, CET, Certified Six Sigma Black Belt, is an experienced Safety Professional with in-depth knowledge of the use of Social Media to help improve productivity. He is an accomplished speaker, author, and writer who develops and manages his websites providing a resource network for small businesses, http://www.safetycultureplusacademy.com. Nathan Crutchfield CPCU, ARM, ARP, has provided expertise to a broad array of clients that include public entities, associations, and general industry. He was awarded the National Safety Council’s “Distinguished Service to Safety Award in 2001 and served on the National Safety Council Board of Directors in 1993 to 1995; and was a Vice President, with major risk management and insurance brokerage for over 20 years. He co-authored Job Hazard Analysis, A Guide for Voluntary Compliance and Beyond.