India Means Business

How the Elephant Earned its Stripes

Kshama Kaushik, Kaushik Dutta

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English

OUP India
20 February 2012

Business studies: general; Entrepreneurship

Looking at the many facets of the Indian business culture, Indian Means Business traces the evolution of business in India from the pre-British Raj days to recent times. From indigenous business and financial practices, the role of family business, state-owned public sector enterprises to the influence of global business on India and successful business practices of modern India-the book covers all the major factors which have worked together to make India a global business power. The book focuses on the influence of global business, studying its impact through case studies of companies like ITC Limited, ICI India Limited, HCL Limited, and Ranbaxy Laboratories Limited, among others, and analyses the sustainability of the Indian dream. The book also includes notices on the guilds of ancient India, hundis (indigenous and para-banking), bahi-khata and parta system, and chit and nidhi funds as well as discussions on innovation and research and development, which analyse the value, spread, and position of India in the global R&D pie.

By: Kshama Kaushik, Kaushik Dutta
Imprint: OUP India
Dimensions: Height: 223mm, Width: 148mm, Spine: 31mm
Weight: 594g
ISBN: 9780198072614
ISBN 10: 0198072619
Pages: 352
Publication Date: 20 February 2012
Audience: College/higher education , Professional and scholarly , Professional & Vocational , A / AS level , Further / Higher Education
Format: Hardback
Publisher's Status: Active

Introduction to Indian Business Indigenous Business and Financial Practices Role of Family Business in Indian Economy State Owned Enterprises or Public Sector Enterprises Influence of Global Business on India Arbitrage of Thought and Innovation Successful Business Practices of Modern India The India Story in Modern Times Is India A Sustainable Dream? Bibliography

Kshama V. Kaushik, a Chartered Accountant, is a freelance consultant. She is the co-author of Corporate Governance: Myth to Reality (2005). Kaushik Dutta, a Chartered Accountant, is a member of CII's National Council on Corporate Governance. A Visiting Professor in IIM Lucknow, he is the co-author of Corporate Governance: Myth to Reality (2005).

Reviews for India Means Business: How the Elephant Earned its Stripes

an excellent contribution to the current debate on the Indian economy and its performance. Elisabetta Lob, London School of Economics, Review of Books