Glaxo is the world's second largest pharmaceutical corporation. This study of the company, from its beginnings to 1962, is based on unprecedented and unparalleled archival access to the company records. It gives a detailed account of the global operations of Glaxo, and describes not only the evolution of this international business, but studies its research and development programmes, its products, and its marketing and management. It is the first comprehensive study of a UK-based drugs company and one of the relatively few scholarly studies yet written of front-ranking world companies.
By:
R. P. T. Davenport-Hines, Judy Slinn Imprint: Cambridge University Press Country of Publication: United Kingdom Dimensions:
Height: 229mm,
Width: 152mm,
Spine: 27mm
Weight: 800g ISBN:9780521415392 ISBN 10: 052141539X Pages: 428 Publication Date:26 November 1992 Audience:
Professional and scholarly
,
Undergraduate
Format:Hardback Publisher's Status: Active