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Business Research Methods
— —
Alan Bryman (Professor of Organizational and Social Research, Professor of Organizational and Social Research, University of Leicester) Emma Bell (Professor of Management and Organization Studies, Professor of Management and Organization Studies, Keele University)
Business Research Methods by Alan Bryman (Professor of Organizational and Social Research, Professor of Organizational and Social Research, University of Leicester) at Abbey's Bookshop,

Business Research Methods

Alan Bryman (Professor of Organizational and Social Research, Professor of Organizational and Social Research, University of Leicester) Emma Bell (Professor of Management and Organization Studies, Professor of Management and Organization Studies, Keele University)


9780199668649

Oxford University Press


Research methods: general;
Business & Economics;
Management & management techniques


Paperback

816 pages

$102.95
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A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes. Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up. With a new chapter on the nature of business research that explains why an understanding of research methods is so important to the broader study of business and management, and a new chapter on sampling in qualitative research, Business Research Methods remains the book of choice to help you build a full understanding of the subject.

New to this editionA new introductory chapter on the nature of business research explains to students the relevance and importance of studying research methods, while also considering the 'messiness' of business research by giving guidance to students on how to proceed if things do not go to plan.

A new chapter on sampling in qualitative research complements the existing chapter on sampling in quantitative research, providing full coverage of this important topic.

New material on the use of technology in research, including the use of Skype for interviewing and work blogs as sources of data, keeps the book fully up-to-date with the latest trends in research methods.

New coverage of shadowing in organizations, experience and event sampling, thematic analysis, and global and multi-site ethnography.

Increased coverage of writing for academic audiences and mixed-methods research.

Fully updated to include coverage of SPSS 22.

By:   Alan Bryman (Professor of Organizational and Social Research Professor of Organizational and Social Research University of Leicester), Emma Bell (Professor of Management and Organization Studies, Professor of Management and Organization Studies, Keele University)
Imprint:   Oxford University Press
Country of Publication:   United Kingdom
Edition:   4th Revised edition
Dimensions:   Height: 265mm,  Width: 201mm,  Spine: 28mm
Weight:   1.498kg
ISBN:   9780199668649
ISBN 10:   0199668647
Pages:   816
Publication Date:   April 2015
Audience:   College/higher education ,  Further / Higher Education
Format:   Paperback
Publisher's Status:   Out of Print

Alan Bryman is an Emeritus Professor in the School of Management, University of Leicester Emma Bell is Professor of Management and Organization Studies and Director of the Centre for Economics and Management at Keele University.


Business Research Methods is an excellent resource for all students of business research, providing both breadth and depth to this very important topic. The format and structure, along with the supporting online resources and real examples, make this a very accessible and helpful resource to all those interested in business, management and leadership research. - Dr Jean-Anne Stewart, Henley Business School Still the most accessible text available on research methods. - Dr Orna O'Brien, University College Dublin A superb introduction to social science research that combines the soundness of philosophy of science with an elegant presentation of critical aspects in social research practice for anybody interested in finding out reliable answers about management and business phenonmena' - Dr Nuno Oliveira, London School of Economics and Political Science

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