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Paperback

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English
Oxford University Press
19 February 2013
Featuring top practitioners from organizations including Deloitte, PricewaterhouseCoopers, Simon-Kucher & Partners and Mission Burrito, Business Economics offers students real insight into how economics is used in business and why it is relevant to their future careers. Renowned for its engaging style and clarity of explanation, students are carefully guided through economic concepts and models, with stimulating examples and questions to reinforce learning and test understanding. Video walkthroughs help explain more difficult economic concepts and give readers the opportunity to go back over what they have learnt. Packed full of engaging and topical cases which students can easily relate to, the author considers economics in the context of business and management, equipping students with the tools necessary to apply economics to business issues and decisions.

New to this edition

New insights from top business practitioners explaining how economics is used in their day to day work Increased coverage of macro economics and game theory Updated coverage of the financial crisis, integrated throughout the chapters Tips from business practitioners on the essential skills and attributes required in the workplace Fully updated examples and cases to illustrate economics in business

By:  
Imprint:   Oxford University Press
Country of Publication:   United Kingdom
Edition:   2nd Revised edition
Dimensions:   Height: 246mm,  Width: 191mm,  Spine: 21mm
Weight:   1.085kg
ISBN:   9780199657995
ISBN 10:   0199657998
Pages:   528
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

Andrew Gillespie is Head of Business Studies and Accounts, d'Overbroeck's College, Oxford, and Visiting lecturer, Oxford Brookes University, Oxford. He is the author of Foundations of Economics 2e, Oxford University Press, 2011.

Reviews for Business Economics

Students studying our business economics module achieve high average grades and review the module positively in their feedback. An important contribution to these positive outcomes is Business Economics by Andrew Gillespie. Our students consider it to be accessible and clearly written, and I would unreservedly recommend this textbook for all introductory Business Economics modules. * Maurice Starkey, Lecturer in Economics, Sheffield Hallam University * More concise and engaging than other business economics textbooks. * Dr. Joe Cox, Senior Lecturer/Economics Course Leader, University of Portsmouth *


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