Building Sustainable Competitive Advantage

’Dhirendra Kumar has produced a new must-read addition to the canon of enterprise excellence literature. As a recognized expert in the field, he has outlined a holistic approach for leading an enterprise to total excellence under executive leadership. This book is essential reading for leaders interested in learning about meaningful and programmatic change towards a culture of excellence.’ - Lukasz Mazur, University of North Carolina - Chapel Hill, USA The book depicts clearly the various dimensions of globalisation and the dynamics of business ecosystem in terms of opportunities and risks and how the enterprise growth and risk strategies could be managed effectively to foresee, mitigate and convert risks into opportunities across the value chain. Author has taken efforts to map the elements in building competitive advantage, bringing out the imperative, to be continuously innovative, responsive, resilient and dynamic. These have been reinforced well by case studies at the end. These are the building blocks of enterprise transformation, which is inevitable in the new paradigm of sustainable competitive advantage and have been elaborated in further chapters. This would be of immense use to readers to get a holistic view of the enterprise and especially to gain insights into enterprise risk management, at strategy formulation and execution stages. - Dr Sundaramurthy Angappan, CMI Book Club