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Advanced Research Methods for the Social and Behavioral Sciences

John E. Edlund (Rochester Institute of Technology, New York) Austin Lee Nichols

$72.95

Paperback

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English
Cambridge University Press
14 March 2019
Written by an interdisciplinary team of global experts covering diverse research methods - including research design, research tools, and statistical techniques - this volume focuses on advanced research methods for anyone working in the social and behavioral sciences. The information needed to perform research in the laboratory, the field, or online is mapped out to provide specific applications and tools in applying each method. The issues surrounding reliability, validity, and obtaining consent are explained alongside detailed descriptions of the impact of pre-knowledge on participant behavior, the ways that researchers unintentionally influence participants, and tips on administering suspicion probes and debriefings. The book then lays out bio-physiological measures, eye-tracking methods and technologies, the construction of questionnaires, and reaction-time methodologies without assuming too much prior knowledge. The basics of Bayesian analysis, item response analysis, social network analysis, and meta-analysis are also summarised as the editors combine innovative methods and statistics to showcase how to perform quality research.

Edited by:   ,
Imprint:   Cambridge University Press
Country of Publication:   United Kingdom
Dimensions:   Height: 253mm,  Width: 178mm,  Spine: 18mm
Weight:   820g
ISBN:   9781108441919
ISBN 10:   1108441912
Pages:   386
Publication Date:  
Audience:   College/higher education ,  Professional and scholarly ,  Primary ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active

John E. Edlund is Associate Professor of Psychology at the Rochester Institute of Technology, New York, and serves as the Research Director of Psi Chi: The International Honor Society in Psychology. He has won numerous awards related to teaching and is passionate about the dissemination of psychological knowledge to the world. Austin Lee Nichols is the Director of Research for the Connection Lab in San Francisco. Prior to this, he worked in various faculty positions around the world in both psychology and management. He has won awards for his teaching, research, and service from various international organizations.

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