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Emma Casey is a Reader in Sociology at the University of York and author of the book Women, Pleasure and the Gambling Experience.
'Emma Casey's important book dissects the ""cleanfluencer"" -- a form of female digital celebrity that unifies the romanticization of domesticity, the supercharging of self-promotion and the circulation of mental health and wellness mandates in response to austerity conditioning, Contributing equally to feminist sociology and feminist media studies, this is a compelling and timely account.' Diane Negra, Professor of Film Studies and Screen Culture, University College Dublin 'Drawing on decades of sociological and feminist thinking, Emma Casey offers us an entertaining and coruscating analysis of the re-glamourisation of housework in the digital age. This highly readable book will be invaluable for students; its scholarly polemic will help reignite debates on domestic inequalities; and its fluid prose will be of interest to anyone who has ever cleaned -- or avoided cleaning -- a kitchen sink.' Jo Littler, Professor, Goldsmiths, University of London -- .
