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AND
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NOT
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eg. 'Harry NOT Potter'
Search results will not contain 'Potter'.
" " (double quotation marks)
If you use double quotation marks around words, those words will be present in that order.
eg. "Harry Potter"
Search results will contain 'Harry Potter', but not 'Potter Harry'.
* (asterisk)
If you use '*' in a word, it performs a wildcard search, as it signifies any number of characters. (Searches cannot start with a wildcard).
eg. 'Pot*er'
Search results will contain words starting with 'Pot' and ending in 'er', such as 'Potter'.
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Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity , bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores history's most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions, but whose plans went disastrously wrong. The 35 compelling, often poignant stories include the sailing of the Titanic; Edward Bernays' 1929 campaign to recruit women smokers; Neville Chamberlain's appeasement of the Nazis; Ken Lay's deception with Enron and even the choice to create a 'New Coke'. These are cautionary tales, albeit with exquisite twists ranging from acerbic to horrific. It is new in paperback.
By: Alan Axelrod
Imprint: Sterling
Country of Publication: United States
Dimensions: Height: 33mm, Width: 229mm, Spine: 152mm
Weight: 544g
ISBN:
9781402797781
ISBN 10: 1402797788
Pages: 368
Publication Date: June 2012
Audience: General/trade , ELT Advanced
Format: Paperback
Publisher's Status: Active
Availability: In stock at Abbey's Bookshop
This is in stock in our store and available now.
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