Privacy in the Age of Big Data

Former White House Chief Information Officer Payton and lawyer Claypoole, authors of Protecting Your Internet Identity, team up again to produce this quick and easy overview of data collection and its relevance in our everyday lives. The authors guide readers through the many ways our personal information is collected and used in today's society. They are quick to point out the beneficial aspects of technological advancements in commercial, private, and government settings. However, any collection of personal data is susceptible to malicious use. The authors go on to elaborate on the everyday possibilities of hacking, wiretapping, and other big data strategies by marketers and cybercriminals. Most alarming are the implications of data mining for everyday citizens: cybercriminals can and will steal any information, through government or commercial enterprises. Payton and Claypoole provide practical tips and tools for protecting personal data throughout making this a perfect beginner's guide for anyone looking to stay informed. Publishers Weekly [Data] tracking can always be used by nefarious individuals or groups, but it is part of the way we live now. It is as though highways were also fraught with piracy. That's the kind of thing we're dealing with. This is the discussion of the era, and this book is smack in the middle of it. Jon Stewart, The Daily Show Payton and Claypoole intend this book as an overview of the threats facing private citizens in the era of cloud computing and big data. Discussions of privacy in this time take as their departure point the problematic nature of cloud-based computing and of the storage of massive amounts of personal data by businesses, governments, and devices connected to the cloud. The threats reviewed include those associated with mobile access and tracking individuals' locations, Internet viewing, and the ubiquity of cameras as peripherals on devices. The final section details mitigating risks to individual privacy and reviews legislative efforts that could help. VERDICT Well-researched and well-written, this timely and important addition to the literature on privacy and big data will resonate with researchers of information policy and related legislation. Library Journal I think people out there don't realize there's this whole underground economy out there, knives and daggers, people out there trying to get any piece of your data at any cost and at the end of the day we're the ones who will pay the price... This is great advice. The Willis Report, Fox Business Privacy in the Age of Big Data is a valuable source of information, no matter how much you know about cybersecurity; for those who are just starting to protect their data, however, you won't want to let this book out of your sight. datascience@berkeley Blog, Berkeley School of Information Privacy in the Age of Big Data: Recognizing Threats, Defending Your Rights, and Protecting Your Family provides a powerful reference focusing on privacy in the digital world, and is a fine pick for any who would consider the ramifications of how data is collected, stored and used. Current practices have created a level of data collection and surveillance never before used: while some of these methods are justified by protection and new services, others intrude on civil liberties. This book considers the pros and cons of new digital surveillance systems and analyzes the dangers of information tracking, offering readers insights into ways we are tracked, and how to change behaviors and activities to regain more privacy. It's an in-depth discussion that should be a part of any social issues or computer science library, offering much food for thought. Midwest Book Review The Pew Internet Research Center noted that 74% of teens use their cell phone for internet access and almost 25% of teens use cell phones almost exclusively to conduct their digital life on the internet. Parents and kids need a guide in the digital age and Payton and Claypoole are your new sherpas to protect your family. Although every chapter of the book has great advice for families, parents and kids should pay special attention to Chapter 6 - The Spy In Your Pocket. This chapter will help parents illustrate to their kids why their words and actions matter. Privacy in the Age of Big Data by Theresa Payton and Ted Claypoole will walk you through the solutions that can help your kids have fun while protecting their privacy and security. A must read for everyone! -- Sue Scheff, Nationally Recognized Author of Wit's End; Family Internet Safety Advocate People of all ages are increasingly confused about who is collecting their data and why the collection itself could lead to a loss of privacy. Privacy in the age of Big Data by Theresa Payton and Ted Claypoole provides a thoughtful and balanced view on how to harness the power of big data to make it work for you while maintaining the security and privacy of your company and your personal life. Unlike other books, they don't just leave you feeling a sense of dread, they walk you through the steps you can take to combat the threats, know your rights, and protect the privacy and security of your loved ones in the age of big data and surveillance. This book is a must read for all of us that live in this digital age. -- Michele Borba, Ed.D., Child Media Expert, Educational Psychologist, and author of The Big Book of Parenting Solutions If you value your privacy, this book is an absolute must read. So many of us have no idea how much of our daily lives is captured, stored and in the possession of someone else. Privacy in Age of Big Data will enlighten you as to how much of your private life is being digitally acquired without your permission or knowledge. -- Doris Gardner, FBI Cyber Supervisor (Retired), recipient of FBI Director's Award (2009) Once again, Theresa Payton and Ted Claypoole have provided a thorough examination of the unforeseen consequences that our plunge into the digital age has had on our traditional notions of privacy. Their latest endeavor, Privacy in the Age of Big Data, clearly articulates the impact that a myriad of seemingly innocuous technological advances have had on our daily lives, many of which have irreparably undermined our ability to control the deluge of personal information that is being collected, archived, analyzed, and ultimately leveraged for everything from marketing and advertizing to law enforcement and criminal activities. Payton and Claypoole look beyond the obvious ramifications of over-sharing online and the spread of surveillance mechanisms in the public domain, further delving into the corrosive nature of a world inundated with privacy depriving technologies that now touch every aspect of our society, as well as providing an analysis of the legal and political consequences that our desire for convenience through ever more connectivity has wrought. Privacy in the Age of Big Data is a timely and captivating study of our brave new digital world. -- Anthony M. Freed, security journalist and community engagement coordinator for Tripwire, Inc. Privacy in the Age of Big Data: Recognizing Threats, Defending Your Rights, and Protecting Your Family, accomplishes this feat in lay person's language and in a clear and concise manner. I recommend it should be read by everyone - from grandparents to teens, from corporate America to the homemaker. Safety and security starts with being aware and educated, and reading this book is a must! -- Christopher Duque, CyberCrimes Investigator, Department of Prosecuting Attorney (Honolulu); CyberSafety-CyberSecuirty advocate Technology has improved our lives dramatically over the past two decades, yet there are emerging concerns with the ubiquitous digital collection of private information. Privacy in the Age of Big Data is a thorough look into the growing vulnerabilities we face; Payton and Claypoole explore all aspects of these dangers...effectively raising the reader's awareness, and providing solid recommendations to protect yourself and your most sensitive information. -- Shawn Henry, president, CrowdStrike Services; former executive assistant director, FBI Every informed American needs to know more about today's privacy-invading technologies and what to do about them. This book explains the problems in a readable and lively way. It provides expert and timely insights about the technology, law, and policy for privacy in this age of Big Data. -- Peter Swire, Huang Professor, Georgia Institute of Technology and formerly Chief Counselor for Privacy in the U.S. government