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John Neffinger and Matthew Kohut are partners in KNP Communications, a firm specializing in presentation coaching and communications strategy for corporate and political clients. They also lecture regularly at Harvard Business School, Columbia Business School, MIT, Bennington College, and the Naval War College.
This is not just another pop-psych book: it's the first book to capture and share the insights from all the recent groundbreaking research on how we judge and persuade each other. And it translates that into simple, practical terms anyone can use to build more effective relationships at the office or home -- Amy Cuddy, PhD, Harvard Business School Have you ever wondered why you make the impression you do? In Compelling People, John Neffinger and Matthew Kohut marshal a wide-range of evidence from psychology to demonstrate that everything you do projects your strength and warmth to others. Not only does this book tell you why people react to you as they do, it also provides specific suggestions for managing your image. This book is a must-read for all leaders who want to maximize their influence on others -- Art Markman, PhD., Professor of Psychology and Marketing at the University of Texas and author of Smart Thinking and Smart Change
